What Content Marketing Is About

What is Content Marketing about?Content marketing, also known as ‘content strategy’, is a way of improving the organic visibility of your websites, blogs, or articles in the digital market. Does your content help its audience members achieve excellence at what they...

Q&A: Marketing Automation

What exactly is marketing automation?Marketing automation is the automation of marketing activities. These activities would include sales letters, email marketing campaigns, or even website submissions. The goal of marketing automation is to streamline marketing...