Most SEO services can give you enough keywords to fill a bag of tricks. Your only hope of getting quality content is by actually putting some thought into what you want to write about, then getting a good content farm.
The cost of a good content farm ranges from 10 – 20 per article written.
Some people swear that writing articles is free. I don’t – they’re often so long that the SEO team has to pay to get them published because we’ve used up our free ones.
Why is this important?
For this one reason – if you want to use the same keywords repeatedly, there’s no need to fear the cost of getting the content published – we can reuse them as many times as we like.
There’s no need to fear writing those articles as well – there are plenty of articles farms out there that will happily write the articles for you and then publish them. I’ve written many articles for several content farms over the past few months and there isn’t any technical know-how required for this and you don’t need to know a lot of SEO lingo either to write content that attracts attention.
My current article writing service costs $150 per month (plus VAT), and it covers many articles every month (typically 2 – 3 per month). I have enough money in my account to last at least another month, but that’s it; if I need more, I can get it.
Getting some traffic to those articles – for a good article farm – costs only $5 per day. So, if you wanted 500 daily visitors to your site, you’d only have to pay $5. If you need 5,000, you’ll only have to pay $55 per piece. If you want 20,000, you’ll only have to pay $5,100!
This is an extreme example of a much larger example, but give it a few days and it should become apparent.
So, how does all of this impact your SEO business? One way to use this to your advantage, in my opinion, is if you already know what you’re doing in terms of SEO and are looking for some traffic, particularly backlinks. If you want 1,000 visitors every month, you’ll only have to spend $100 per post per month. You’ll just have to pay $15 per article every month if you want 100,000.
If you want to get more backlinks, you’ll have to spend extra per article, but it gets the job done. This is still a good deal. So, if you only want 1,000 backlinks every month, you’ll only have to pay $60 per article per month. You’ll only have to pay $2,100 each article if you want 100,000. If you wish to reach 10,000 people per month or more, you’ll have to pay more per article.
Again, I’ve only focused on one part of this, but investing more in SEO makes sense if you consider both the cost and the value. You’ll pay more, but you’ll get more customers.
Remember, what makes the cost and value work, are the articles, in the same way, that going to a restaurant and ordering a full-priced meal works. Now, there may be some scenarios where you have a product that’s less valuable than articles. You may have a less-expensive product than providing back links. You may only want to attract 1,000 visitors a month. You may want to attract 10,000 a month. There are some scenarios where less-expensive does not mean less-effective.
So, keep in mind that this one low-cost, high-value activity will no longer be as effective as it once was. There are still other ways to get traffic if you run an ezine.
You’ll likely want to spend less time on SEO and more time on your content writing rather than on SEO. I feel you should do more than merely establish backlinks and forget the role of attracting quality backlinks.
Yes, these two things are intimately linked, but it doesn’t have to be one or the other. Remember, you can’t do both. You can attract quality links, and generate traffic. You can only do one or the other, not both. If you concentrate on one or the other, you’ll end up losing the other. You can’t have a link bank where you don’t have the other.
Many companies offer links and services related to links. The challenge is to work out which one will suit you and which will be best for you.