A site where a continuous flow of customers is the central role is not always the most profitable.
Some of the steps you can take on a site with a consistent flow of customers are:
Design of a visitor-friendly web-site: if customers are not happy, they will not continue to shop online, because they will see that your company does not know what it is about. Visitors may find it difficult to find your products or services even when they get your ad. And if they find that your site is full of errors, they may never go back. Therefore, make sure your site is easy to navigate and contains appropriate information that customers can use, particularly your products and services.
Do not forget the importance of content: content plays a significant role in your site. Content should contain information that is relevant to your products and services. Customers want to find useful, information that is informative. They also want to find websites that offer relevant information about their products and services. Information should be well written in a friendly style.
Do not try to stuff your site with keywords: keywords should be used in the site’s content, but should be kept to a minimum. Your site should be relevant to the key phrases, but you should not try to stuff keywords in. This is sometimes a way to get good rankings on search engine result pages. However, try to use phrases that are not so competitive.
Remember that keyword is your shop window: the words that customers enter in the search engine are your words. Your site should contain those words, because those are the words customers entered into the search engine. And your site should be based on those keywords, because it is your site. Therefore, make sure your site contains the words customers entered into the search engine, and that you are based on those keywords.
If you have done your work well, you should be able to get a good listing in search engine results pages. When you see your site in a search result, it should look as follows:
The title should contain your main key phrase or keyword, because it is the first thing that customers see. The search engines will assume that the site is about the keyword and that is why your site will be listed.
The main section should be free of clutter, because it is the section in which you will be listed. However, the homepage should be cluttered. It is not the homepage, but the main page, which is ranked in the search engines. Therefore, the homepage should have keywords in it.
When customers start visiting your site, you should use the same keywords in the navigation, as you use in the main section. When you use the same keywords in your home page and in the homepage, your home page will look like this:
The home page should contain similar keywords and phrases as the homepage. Therefore, your main page should contain similar keywords and phrases as your homepage.
Your main page should contain the same keywords as the homepage, because they are the ones which customers enter into the search engines. Your main page should look like this:
This is a good design, because it should not contain any clutter. Therefore, your home page should contain all keywords and phrases in it.
In your site, it should contain words that customers are searching. Search terms are very important, because it is what customers are entering into the search engines. Therefore, it should contain similar keywords and phrases as the search terms which customers are entering into the search engines. Customers are searching for your service or product, so if they enter a certain word which is related to your service or product, your site should contain that keyword, because that is what they entered. Therefore, when your site is based on keywords, your site should look like this:
In the homepage, you should have the main key phrase, because it is what customers are searching for. However, you should have a page with it, and it should contain similar keywords and phrases as the homepage. Therefore your main page should contain the same keywords as the homepage.
The main key phrase should be the top keyword in the search engines. For example, if it was youTube, your main page should contain the keyword you tube, and it should look like this:
In your main page, you should have the keywords which are searched by customers. You should also have an image which is related to your service or product.
In your home page, you should have the keywords and phrases which customers are searching for. Nowadays, every site should have a main key phrase, because they can not be found in the search engines. If you use the same keywords, customers would only see your site which contain videos and images. Therefore, you need to repeat the main key phrase at least 3 times in the home page. Search engines will not bother to see your site which contains duplicate main key phrase. Therefore, the main key phrase should be repeated at least 3 times in the home page, and not at least twice.
If you apply these tips, you will find your site in the top of the search engines. If you repeat the key phrase at least 3 times, your site will be listed on the top of the search engines. When you have your site listed at the top of the search engines, your business will reach to the overseas market. Therefore, the main key phrase should be repeated at least 3 times, and not at least 2 times.
Nowadays, search engines are more sophisticated than before. They have a “robot” program. It is a program that can compare and analyze your website, and check where your keywords are used. If you do not repeat the key phrase 3 times, it would be listed in the same position as other competitors who use the same key phrase. However, they are far from showing you the position of your website. Also, it is a common practice to change the keywords frequently. If your key phrase is not repeated, your site would not be changed. Therefore, the main key phrase should be repeated 3 times, and not at least 2 times.