Pinterest has grown in importance as a tool for social media marketing. It’s one of the most popular social networking platforms, with over 2.5 billion monthly page visits and the ability to effectively build a community. It has become the type of instrument that businesses and marketers adore in a short time.

That means there are a lot of marketers and businesses vying for potential customers’ attention. Millions of new pins are launched into the world; how do you make yours stand out among the audience?

You can do the following three things, which are guaranteed to increase the authority of your Pinterest page:

1. Pin your Business.

You can submit your business or product to the “pins” category on Pinterest. This will allow you to submit extra content for a category in which you have a favorite pin. If you were to pin a book, for example, it would appear under the category books. This is a great idea because it allows others to see what you like as a useful tool. Also, because you have a pin, you can customize the description so that others are aware of what to expect and add some extra language that reads “pinned by me.”

2. Pin your product.

Your product or service can be “pinned” on Pinterest. To add a new pin, go to the “pins” tab in the navigation bar or the “edit” tab. This means that you want others to be aware of this product.

3. Add a link to a website.

Once you’ve pinned a website, you may add a link to it on Pinterest by clicking “add link.” Of course, this is good for SEO, as adding a link to a relevant website increases the probability that Pinterest will pick it up.

After you’ve completed the three steps above, you should see that your Pinterest pin isn’t being erased. This is significant since you should have something useful on Pinterest for your users. If you use the “send to everyone” button, your pin may be deleted, but the main point is that you’ve shown that you care about your followers. Another reason why pinning is an excellent way to add content to Pinterest is that it saves time.

So there you have it. It is critical to consistently add content to your Pinterest account if you want to be noticed by Pinterest. It’s as simple as that. Add more than one product or service on Pinterest if you want to stand out.

So, how do you know when you’ve achieved your goal? The best thing you can do is check your Pinterest account at least once a week. Your Pinterest account will be shown in your dashboard. Your pinned pins, as well as comments and likes, are visible. You’ll also be able to see what other people have pinned to your account, allowing you to see if there’s a trend to your pins. When you do this, you’ll see that your pinning activity improves.

You can always stop the activity by going to your dashboard and clicking “manage.” This will show you what you do daily. You will see that you have little to no pinning activity if you examine your daily activity frequently. This is a good sign that you’ve done enough with Pinterest and can stop posting new content. After some time has passed, you can cease adding stuff to Pinterest and rely on your fans to pin it for you.

What you should not pin:

There isn’t anything you shouldn’t pin, but be careful not to overdo it. As I already said, don’t add too much stuff. Remember, if you’re creating content solely for Pinterest, you’re not creating enough in the real world. This is crucial for a Pinterest account to be successful. A little bit of everything is required. You should post daily articles and videos regularly. These are the factors that will contribute to the success of your Pinterest account. You can always post an article, but search engines may not index it if it is not a daily article. To build a successful account, you’ll need to write more than one article per day. If you don’t have enough, you can always add more. If you have a new product or service, make sure to include it in your content. Your videos and articles can always be added. The more you add, the better your chances of success become.

© 2009 Mayumi Publishing