Before you publish, consider these when adding images to your website:

Resolution

The resolution of an image is an important factor when thinking about adding an image to your website. The resolution of an image is the number of pixels it occupies. There will be 1280 x 720 x 48k total pixels if the image is 800 x 600 x 12k resolution. This implies that an image should be bigger than the original photo to fit into the smaller space. An optimal image resolution is about 1600 x 1200 x 72k.

Pixel Ratio

Most of the photos have two parts: the top part and the bottom part. This implies that the bottom part will be the smaller of the two. The question now is how do you balance the two parts? This is when the pixel ratio comes into effect. The pixel ratio in the bottom part should be closer to 1:1 than 1:4, which is closer to 1:2.33.

File size

File size determines the size of the file of the optimized version. If the image is small, it will fit into the available space. Space will be wasted if the image is too big. The reason for this is that loading this image takes longer than loading the smaller one. The reason for this is that the server cannot accommodate both files in the same space. The larger the file size, the longer it takes to load the big file.

This also means that large photos should be reduced. If the image has few colors and a complicated layout, it is best to optimize it using “lossy compression,” which reduces the image’s quality. Then it can be displayed on most devices with minimal size and bandwidth use.
Download speed

We’ve already discussed file size, but what about download speed? This factor is very important and determines the overall performance of your website. According to experts, if your website takes longer to download, it’s likely that the quality of your website isn’t up to speed. This factor is very important because it determines how fast you can generate sales leads and how quickly you can convert them into clients. If your page takes too long to load, your visitors will most likely leave and go to one of your competitors. You should do everything necessary to get your website to load in a few seconds.

Security and safety

If you want to stay ahead of your competitors, you should have a secure and hacker-proof website. The content should be safe and only the right people should be able to edit it. The design and layout should be simple, and the language should be basic enough for the majority of people to understand. If you accomplish all of these steps, you will have a better website that can be optimized for search engines to generate sales leads.

And now, let us look at some practical tips, so you can have a more successful website:

The most important factor is content.

The most important aspect of your website is its content. You should devote your entire attention to the text. The text should be simple, to the point, and easy to understand. Pay close attention to the grammar and spelling as well. The photos should be of good quality as well. You have a better website if you have good content and clear writing.

Marketing and sales

Your website should be designed to generate revenue. It should have the most impact on the visitors. The design should be simple, clean, and attractive. There should be enough white space between each item and the layout should be logical. In addition, the photographs should be of high quality and match the content. The text should be easy to read and draw visitors into the website. The text should be comprehensible to the visitors. You are not doing your job if the text is too small or too big.

Navigation

The site’s navigation buttons and links should be working. Visitors to the website should be able to easily click on the buttons. The links should also be relevant to the product or service being promoted, as well as the overall theme of the website.

You should have a clear idea of what you want from your website, as well as what features are necessary and which are not. Then you can see if you’ve taken care of the website’s problems such that it generates sales leads and becomes a profitable site.