What are the different types of SEO?
SEO stands for Search Engine Optimization and is a marketing technique used to optimize the number of visitors coming to your website. There are many different techniques that can be employed to get a better ranking in the search engines, such as getting back links to the website, or pay per click advertising.
Why are keywords relevant to SEO?
When you search for something, your search terms are recorded in a database. When you type something into the search box, search engines analyze everything before they index the pages for your keywords. They’re looking for the words that were entered on the page, or more accurately, what words were typed in on the page by the visitor.
What are long-tail keywords?
These are keywords that are one or two words long. They are search terms that people would type in a search box to find a website, but don’t need to key in. They are words that are easy for a website to find. For example, if someone types in the word ‘credit cards’, and the website shows them a page of credit cards, then the person isn’t looking for a website about credit cards.
What does SERP mean?
SEO results page, search engine result page or SERP or search engine results represent the top search engine results when someone makes a query. The top results are often the ones that are clicked on most by human visitors. In other words, the results on the left are those that are most likely to be clicked on. These results are often the ones that your site shows up on. SEO results page helps to improve the traffic on your site. When you use SEO results pages, then you have targeted visitors who are looking for your products or services.
What affects your SEO ranking?
The two biggest search engines that have any direct effect on your SEO ranking are Google and Bing. Google is by far the most popular search engine and is used by about 74% of internet users. This means that 74% of internet users go directly to Google to find relevant websites to their search.