fixing bounce rate

Fixing Bounce Rate is a Must!

Bounce rate is the percentage of visits that are not effective. It’s a key metric for website owners to track, as it affects how often visitors come back and causes organic search engine optimization (SEO) efforts to be more effective. 

According to Contentsquare benchmark data, the average bounce rate for eCommerce sites is 47%. This is significant because it means that on average, users are more likely to give up on a purchase after a few unsuccessful attempts.

The average bounce rate for eCommerce sites varies depending on the device. Across all industries, the average bounce rate is 43% on desktop, 51% on mobile, and 45% on tablet.

Now to Fix Your Website Bounce Rate

One of the most important factors that affect website bounce rates is the quality of your content. You want to make sure all of your content is high-quality and relevant to your audience. To boost website bounces, you can improve your website’s bounce rate by following these tips:

  1. Write quality content that is both informative and entertaining.

Creating compelling content is one of the best ways to keep visitors engaged with your website. Content that is interesting and relevant to your audience is more likely to keep them on your site, reducing your bounce rate.  Try to create content that is informative, entertaining, or both.  If you can get your visitors to interact with your content, even better!

  1. Use keywords in your article titles and in other parts of your website so potential customers are more likely to find what they’re looking for.

This will help potential customers find what they’re looking for. Additionally, make sure to include a bounce rate calculation in your article so readers can see how their website measures up.

  1. Make sure all of your images are high-quality and relevant to your topic.

People are visual. In fact, our brains process images 60,000 times faster than text. This is why it’s important to make sure all of your website’s images are high-quality and relevant to your topic. Potential customers will be more likely to stay on your website if they see images that are relevant to what they’re looking for.

  1. Page Loading

Making sure your website loads quickly is important for a good user experience, and can also help to improve your bounce rate.

A recent study found that a one second delay in page load time can cause a With each additional second of load time, website conversion rates drop by an average of 4.42%, the study says.f you want to improve your website’s speed, there are a few things you can do, like optimize your images and minify your code.

  1. Use effective call-to-action buttons on your site so customers are more likely to take action and visit your page again.

Creating a strong call-to-action (CTA) is one of the simplest and most effective ways to increase your website’s conversion rate. A CTA is a statement or button that encourages visitors to take a specific action, such as signing up for a newsletter, downloading a white paper, or making a purchase.

Optimize Your Website for SEO

Optimizing your website for SEO also helps to increase the chances that people will visit your site again. By using keyword-rich titles and descriptions, you can encourage users to click through to your content and explore further. Additionally, make sure that all of your page banners and other elements are designed to attract attention and clicks from potential visitors.

In order to boost the frequency of visits to your site, it’s important to keep everything on track – from designing beautiful pages with excellent graphics, all the way up until the moment users actually hit submit or sign in on behalf of visiting your site.


Fixing Bounce rate are a major factor in website success. By improving your website’s bounce rate, you can increase your website’s visits and online visibility. Additionally, by using positive site titles and optimizing your website for SEO, you can improve your bounce rate again. In order to improve your website’s bounce rate yet again, you will need to optimize it for SEO and increase its Bounce Rate.

If you’re ready for more, here are other related articles that you might be interested in. In the meantime you can try out our free consultation – we will be happy to assist you and expand your business.

1. Optimizing Images for Your Site

2. How to Monitor Your Page Speed: An Overview

3. Importance of Having a Website

  1. Things You Can Do Today to Improve SEO